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Buying a Victoris hybrid this festive season? What the new Aurum kit adds, and what it doesn’t

Buying a Victoris hybrid this festive season? What the new Aurum kit adds, and what it doesn’t

Maruti’s Victoris Aurum Edition is a ₹22,990 accessory kit, not a new variant. Here’s what it adds, which versions can get it and how the SUV has sold during its first year on sale in India.

Business Today Desk
Business Today Desk
  • Updated Oct 27, 2026, 8:00 AM IST
Aurum Edition is an accessory kit priced at ₹22,990
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Aurum Edition is an accessory kit priced at ₹22,990
Maruti launched it to mark the Victoris’s first anniversary. It is not a separate variant, and it is available only on the strong-hybrid versions, with Shahid Kapoor fronting the campaign.

The kit is cosmetic: copper inserts, chrome trim, 3D mats and a boot sill guard
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The kit is cosmetic: copper inserts, chrome trim, 3D mats and a boot sill guard
Copper-coloured inserts go on the front, rear and side skid plates, with extra chrome on the grille, fenders, bumpers, side mouldings and door visors. Inside, you get all-weather 3D floor mats, a 3D boot mat and a boot sill guard. There is no mechanical change.

Strong-hybrid Victoris starts at ₹16.43 lakh, so the kit adds roughly 1.4% to the base price
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Strong-hybrid Victoris starts at ₹16.43 lakh, so the kit adds roughly 1.4% to the base price
Autocar lists strong-hybrid variants from ₹16.43 lakh to ₹19.99 lakh ex-showroom. Maruti has not confirmed exactly which strong-hybrid variants are eligible for the kit.

Victoris sold 1,47,602 units in its first year
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Victoris sold 1,47,602 units in its first year
Rushlane reports cumulative sales of 1,47,602 units between September 2025 and September 2026. Maruti claims the highest first-year sales for a new passenger vehicle and the fastest runs to 1 lakh and 1.5 lakh units. These are company claims.