Swiggy's thoughtful gesture received mixed reactions from netizensThe cricketing fraternity and fans around the world are showering love and appreciation on an in-form Virat Kohli who helped India win the nail-biting last-over thriller match by four wickets. Swiggy has now joined the league to celebrate King Kohli in a unique style.
Swiggy has created its own way of celebrating Diwali in the same way that Virat Kohli has. Business Today journalist Sohini M shared a screenshot of the app on Twitter. Swiggy created a coupon called "KingKohli82" after the match. She labelled it as "superb moment marketing." Swiggy's thoughtful gesture received mixed reactions from netizens as some of them appreciated the move, while others didn’t.