The much awaited annual business conclave -MindRush 2014 is back again bringing the biggest names in business world, management leaders and renowned think tanks at a common platform. Peter Docker, a leadership consultant and executive coach, was also one of the speakers at the event who gave valuable inputs on how to make business thrive and sustain over the time.
Docker starts the talk with the example of Malala Yousafzai. "Management is about handling complexity, leadership is about creating simplicity", he says.
Giving tips to business leaders, Docker says, "Start with why? What is the impact of the contribution you make? It is not just money, it is about fulfillment and satisfaction. Any business can be measured on two axis: time and money."
Citing automaker Rolls Royce as an example, Docker says taking the best and making it better is the best way to go about doing business.