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Two major PC makers plan to set up manufacturing facility in India: Report

Two major PC makers plan to set up manufacturing facility in India: Report

Acer has identified India as its second-largest market, trailing only behind the United States in terms of shipments and revenue

Danny D'Cruze
Danny D'Cruze
  • New Delhi,
  • Updated Feb 8, 2024 7:17 PM IST
Two major PC makers plan to set up manufacturing facility in India: ReportAlways-on-top: How to keep a Window pinned on your laptop

Two of the world's leading PC manufacturers from Taiwan, Acer and Asustek, have announced plans to escalate their manufacturing operations in India. This strategic shift comes as the Indian government contemplates imposing stricter import restrictions to encourage domestic production.

According to a report by Nikkei Asia, Acer has identified India as its second-largest market, trailing only behind the United States in terms of shipments and revenue. Acer Chairman, Jason Chen, revealed the company's intentions to ramp up the sales of consumer notebook computers within the Indian market throughout the year. The report suggests talks are underway with Indian manufacturing suppliers and other Taiwanese partners to augment local production capacities, aligning with the Indian government's policy direction.

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"Our collaboration with the Indian supplier, initiated in 2023, has been fruitful, prompting a demand for an increased variety of models and volume," Chen stated, according to the report. The fast-growing Indian market, according to Chen, presents an unignorable potential for expansion.

Similarly, Asustek Computer's Co-CEO, Samson Hu, during the same industry event in Taipei, conveyed the company's aggressive approach towards enhancing local manufacturing capabilities in India. Asustek is considering advancing to component-level production in India, stepping beyond mere final assembly operations, in response to the Indian government's long-term manufacturing ambitions.

The past two years have seen Asustek fortifying its consumer notebook brand presence in India, with plans to prioritise the expansion of its commercial notebook segment in the country starting this year.

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ABOUT THE AUTHOR

Danny D'Cruze
Danny D'Cruze

When Danny is not tinkering with his latest gadget you'll find him in the kitchen whipping up a new recipe. To balance out all the eating, he enjoys working out and taking long walks.

When he's not immersed in his hobbies, Danny is a social butterfly who loves meeting new people and getting to know them over a good conversation. He's also an avid gamer who can spend hours lost in a virtual world, and a dance enthusiast who's ever ready to hit the dance floor.

Danny loves long drives and podcasts. He's always eager to share his latest discovery and can talk for hours about his favorite shows. 

Published on: Feb 8, 2024 7:17 PM IST