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YouTube star MrBeast eyes Twitter CEO role if Elon Musk's new choice 'doesn't work out'

YouTube star MrBeast eyes Twitter CEO role if Elon Musk's new choice 'doesn't work out'

Musk did not name the new CEO, but it is being reported that Comcast NBCUniversal executive Linda Yaccarino was in talks for the job

Pranav Dixit
Pranav Dixit
  • Updated May 12, 2023 8:45 AM IST
YouTube star MrBeast eyes Twitter CEO role if Elon Musk's new choice 'doesn't work out'Elon Musk and MrBeast

Elon Musk's announcement of a new CEO for Twitter has garnered attention and speculation from all corners, including from YouTube star MrBeast. Musk did not name the new CEO, but it is being reported that Comcast NBCUniversal executive Linda Yaccarino was in talks for the job.

Musk tweeted, "Excited to announce that I've hired a new CEO for X/Twitter. She will be starting in ~6 weeks!" He also stated that he would transition to the role of chief technology officer within the next few weeks.

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MrBeast, a popular YouTuber known for his charitable donations, humour, and gaming content, expressed his thoughts on Musk's announcement on Twitter. He tweeted, "I call dibs if she doesn’t work out," indicating his interest in the position. His real name is Jimmy Donaldson and has over 152 million subscribers on YouTube. Donaldson is also known for his business ventures, including his own burger chain, MrBeast Burger.

The WSJ cited sources familiar with the situation in stating that Yaccarino was in talks for the top post. According to a Silicon Valley executive and a former Hollywood executive who spoke on condition of anonymity, Yaccarino could be Musk's choice to lead Twitter.

Yaccarino, the top advertising sales executive at NBCUniversal, recently interviewed Musk at an advertising conference in Miami, where she praised his work ethic. Yaccarino joined NBCU in 2011 after 15 years at Turner Entertainment and has been credited with dragging the network's ad sales operation into the digital future.

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ABOUT THE AUTHOR

Pranav Dixit
Pranav Dixit

I don’t just chase stories, I shape them. As an editor and journalist deeply immersed in both technology and luxury, I bring a sharp eye for detail, a bias for clarity over cliché, and a knack for finding the narrative that others miss. Whether I’m unpacking a flagship device or exploring the craftsmanship behind a heritage brand, I approach every piece with precision and purpose.

I’ve interviewed industry leaders from AI pioneers and watchmakers to whisky blenders and hoteliers, and I thrive on asking the kind of questions that lead to real insight, not recycled soundbites. My work bridges deep reporting with a clean, compelling editorial voice, crafted to resonate across platforms and capture the attention of the world’s most discerning audiences.

Published on: May 12, 2023 8:42 AM IST