
A humble Indian toffee just became a massive tool for soft power diplomacy! When PM Modi gifted Parle’s iconic Melody to Italian PM Giorgia Meloni, the internet exploded. No influencers, no massive ad budgets- just pure, complimentary endorsement from two world leaders. The viral craze has been so intense that the candy is selling out instantly across Blinkit, Zepto, and Instamart. It even triggered a hilarious stock market mix-up, sending shares of the unrelated "Parle Industries" soaring! From local kirana stores to global headlines, Melody has officially had its diplomatic breakthrough.