Tata Starbucks has completed a year in India and launched its first store
in Pune, its 25th in the country. However, the number is half the target the company had set out with.
It had launched its first store in Mumbai
in October 2012.
Tata Starbucks, an equal joint venture between Tata Global Beverages and Seattle-based Starbucks, now runs stores in Mumbai, Delhi-NCR
Declining to comment on the target set for the company's first year or for the coming year, Tata Starbucks CEO Avani Davda said the company is privately held and not bound to share business details or numbers.
Without mentioning a date, Davda said the next store will come up in Bangalore.
As part of its first anniversary, Tata Starbucks also launched a new coffee, labelled India Estates Blend, which is specially sourced, roasted and packaged domestically.
The blend is sourced from Tata Coffee's arabica coffee plantations in Coorg and Chickmagalur regions of Karnataka and will currently be sold in India only, the company said.