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innovating for customer delight

Innovating for Customer Delight

Updated : Dec 19, 2011

Global case studies that promise to spark dozens of ideas for Indian businesses

Take a look at eight global case studies that promise to spark dozens of ideas for Indian businesses.CASE STUDIES: Ford | Toyota | GE | Cemex | Toshiba-UPS | Burberry | Hollard-PEP | Safaricom

Updated : Dec 16, 2011

Safaricom's initiative, enabling Kenyans to transfer money safely using mobile phones

Safaricom's initiative, enabling Kenyans to transfer money safely using mobile phones, has proved hugely popular.

Updated : Dec 16, 2011

Consumer-centric innovation helps Toyota in establishing relevance with young consumers

Toyota emerges as as an example of a global company regaining its glory with its innovative ideas. Its consumer-centric innovation helped in establishing connect with young consumers.OTHER CASE STUDIES: Ford | Burberry | GE | Toshiba-UPS | Hollard-PEP | Safaricom

Ford trucks retained their top slot by undergoing a makeover, adding a host of pioneering digital features to improve consumer experience.
Updated : Dec 6, 2011

Ford trucks retain their top slot by undergoing a makeover

Ford added a host of pioneering digital features to improve consumer experience in its efforts to innovate and maintain its market leadership. MORE CASE STUDIES ON INNOVATION: Ford | Toyota | GE | Cemex | Toshiba-UPS | Burberry | Safaricom

Updated : Dec 5, 2011

How GE turned a potential business threat into a brand building opportunity

GE realised that it was operating in a world where environmental issues are right in the centre of all its key stakeholders' agendas. Rather than perceiving it as a threat, GE saw it as a potential and innovated its business in a way that was committed to clean energy.MORE CASE STUDIES ON INNOVATION: Ford | Toyota | Cemex | Toshiba-UPS | Burberry | Safaricom

A laptop repair technician at the UPS centralised distribution centre in Louisville
Updated : Nov 30, 2011

Partnership with UPS enabled Toshiba to speed up laptop repair service

The partnership with UPS enabled Toshiba to drastically speed up its laptop repair service and benefitted both companies.

Updated : Nov 28, 2011

The authors of Monitor's analysis explain their choice of case studies

The authors of Monitor's analysis explain their choice of case studies and the lessons to be learnt from them.

Updated : Nov 24, 2011

Hollard teams up with PEP to provide insurance for expensive funerals

In many parts of Africa, there is a tradition of holding elaborate and expensive funerals, the costs of which are typically prohibitive for the vast majority. Hollard, a South African insurance firm, teamed up with retail giant PEP to provide insurance for typically expensive funerals.MORE CASE STUDIES ON INNOVATION: Ford | Toyota | GE | Cemex | Toshiba-UPS | Burberry | Safaricom

Updated : Nov 23, 2011

Cemex grew its profits by helping the poor to help themselves

Mexican cement giant Cemex grew its profits and enlarged its market by helping the poor to help themselves. The cement manufacturer studied the savings and credit habits of the poor to formulate a novel scheme of financing.OTHER CASE STUDIES: Ford | Toyota | GE | Toshiba-UPS | Burberry | Hollard-PEP | Safaricom