Search
Advertisement
Will Alia Bhatt's 'Alpha' directly release on OTT after Mardaani 3, War 2 debacle? What we know so far

Will Alia Bhatt's 'Alpha' directly release on OTT after Mardaani 3, War 2 debacle? What we know so far

After War 2's poor performance, hopes were pinned on Mardaani 3 with Rani Mukerji, but it also underperformed.

Business Today Desk
Business Today Desk
  • Updated Feb 4, 2026 3:54 PM IST
Will Alia Bhatt's 'Alpha' directly release on OTT after Mardaani 3, War 2 debacle? What we know so farThe possibility of a direct-to-digital release has sparked online discussion.

The future of Yash Raj Films' (YRF) spy universe is uncertain after a series of box office disappointments. Both War 2 and Mardaani 3 failed to meet expectations, leading to changes in the studio's plans.

After War 2's poor performance, hopes were pinned on Mardaani 3 with Rani Mukerji, but it also underperformed.

Advertisement

Related Articles

This has shifted focus to Alpha, a planned film intended to expand the spy universe.

Aditya Chopra had hoped that the female-hero genre would get a boost with Mardaani, so that Alpha could be projected as Alia’s shero film, according to a report in Deccan Chronicle. Alpha is reportedly a suspended project at Yash Raj Films after Mardaani 3's unimpressive box office performancde and War 2 becoming a flop.

The report suggests Alpha's production is on hold as the studio reassesses its approach to female-led spy films. Alpha may also go straight to OTT, despite Alia's opposition.

The possibility of a direct-to-digital release has sparked online discussion.

A user wrote: "Youtube pe daal do na!"

A second user said: "The real reason is Dhurandhar exposed the shit quality of YRF's spy universe and if Alpha gets a big release, it will be trolled even more than the OTT release."

Advertisement

A third user chimed in, "Netflix pe kal bohot saare kachre dump hue hain ek aur sahi (sic)."

A fourth user wrote, "If YRF can release a mega Disaster movie like The great Indian family which earned only 5cr in lifetime I am sure they will release Alpha too on theatres." 

"I doubt they will dump it on OTT. I would be really shocked if they did despite the YRF universe not doing good with last 2 films and Dhurandhar's popularity," another user commented. 

Yet another user wrote, "No ott will buy this for huge deal. Aisa nahi hoga I feel"

Meanwhile, no official statement has been made by YRF about Alpha or the future of the spy franchise.

ABOUT THE AUTHOR

Business Today Desk
Business Today Desk

Business Today brings you the latest news, views and analysis from the world of finance, economy, markets, corporates, startups, tech, and the digital economy. You can find everything from breaking news to deep dives to immersive essays and more on a variety of subjects across all formats - online, magazine, television, data visualisation, et al.

Published on: Feb 4, 2026 3:54 PM IST