Advertisement
arvind prabhakar

Arvind Prabhakar

Today, loyalty programs are sophisticated and multichannel, with the option of redemption available across different industries, unlike the traditional spend-and-get model.

The curious case of loyalty points industry

by Arvind Prabhakar |Jul 26, 2019

As businesses are now under constant pressure to meet customer expectations with exceptional experiences, they are required to look beyond the complex rewards systems and continue evolving their loyal...