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e. jayashree kurup
E. Jayashree Kurup

E. Jayashree Kurup

Jayashree Kurup is a writer-researcher on real estate and city governance. She has worked in the sector as a journalist and analyst for over 30 years. She worked with leading publications such as the Times of India, Economic Times and Financial Expre...

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How India’s ageing population is creating a market for senior homes

How India’s ageing population is creating a market for senior homes

by E. Jayashree Kurup |Sep 21, 2026

India's ageing population is creating a huge market for homes that allow seniors to move from a care-led to a lifestyle-led proposition. However, building a viable model will require scale, capital an...

How older neighbourhoods are redeveloping

How older neighbourhoods are redeveloping

by E. Jayashree Kurup |Aug 13, 2026

As cities run out of land, redevelopment of older neighbourhoods is emerging as a practical way to upgrade infrastructure, create new housing and breathe fresh life into old districts.

Credai has suggested that the government start a mission for large-scale rental housing stock across Tier 1 and Tier 2 cities, where land is more affordable.

Budget 2026: Tax breaks on affordable rental housing, seamless regional logistics policies, real estate sector’s demands get more real

by E. Jayashree Kurup |Jan 30, 2026

As the luxury housing model that ruled the market for four years moderates, the industry has switched attention to affordable housing, which is the biggest unmet need.

Both Naredco and CREDAI have sought government intervention in the rental housing market in Budget 2026.

Budget 2026: Real estate industry switches tracks to affordable housing; seeks policy push

by E. Jayashree Kurup |Jan 17, 2026

As Budget 2026 approaches, India’s real estate industry is recalibrating its priorities toward affordable and rental housing amid slowing luxury demand and global uncertainty. Industry bodies are seek...

The Bandra Bay Template: Mumbai’s marina that could be the envy of the world

The Bandra Bay Template: Mumbai’s marina that could be the envy of the world

by E. Jayashree Kurup |Jan 15, 2026

Mumbai is working on a Marina that could be the envy of cities around the world. Its success will encourage similar waterfront developments around the country.

How Affluent Indians Are Feeling At Home With Luxury

How Affluent Indians Are Feeling At Home With Luxury

by E. Jayashree Kurup |Oct 9, 2025

From classic art on the walls and environmentally sustainable living spaces to personalised interiors, the affluent Indian is leaving no stone unturned to make a home that can uplift more than his soc...

Luxury Has a New Address—Small-town India

Luxury Has a New Address—Small-town India

by E. Jayashree Kurup |Sep 1, 2025

Demand for luxury housing is not showing any sign of ending anytime soon. The segment has caught the imagination of the well-heeled even in small-town India.