Business Today Magazine

India's luxury buyers are spending big on experien...

From Antarctic expeditions and wilderness retreats to immersive dining and wellness, the well-heeled Indian is seeking privac...

Why Bvlgari sees India as a long-term growth engine for its watchmaking business

From Antarctica trips to $1,000 wellness stays, luxury is changing in India

India's luxury buyers are spending big on experiences, not just things

COVER STORY

From Antarctica trips to $1,000 wellness stays, luxury is changing in India

Deep Dive

The women leaders building India’s next-generation businesses

Can women reshape India’s male-dominated logistics sector?

From factory floors to leadership, women are finding new roles in auto

Women are expanding across India Inc. and taking on a bigger role in corporate growth

How investors achieve long-term wealth amidst falling valuations

Nyrika Holkar on using technology to shape Godrej Enterprises’ future

Nyrika Holkar, Executive Director, Godrej Enterprises Group, on using technology and making the group ready for the future.

Krishna Gopalan

Columns

Master of Business Ambiguity is the new MBA, writes Professor & Director of IIM Kozhikode, Debashis Chatterjee Debashis Chatterjee

Where Do India’s Large Corporate Groups Locate Their Plants?

BT Bureau

Nov 22, 2026

THE LUXURY ISSUE

Business Today Magazine’s latest Luxury Issue explores how India’s wealthy are changing the rules of affluence. Designer labels and prized possessions remain coveted, but exclusive experiences, personalised service and privacy are becoming increasingly important. The November 22, 2026 edition examines this shift and the opportunities it creates for luxury businesses. From Antarctic expeditions and wildlife retreats to immersive dining and personalised wellness programmes, affluent Indians are seeking experiences worth remembering. India’s experiential luxury segment is projected to grow around 20% annually through 2030, with demand spreading beyond the metros. The issue also explores art collecting and why even wealthy Indian buyers remain discerning about value. In a conversation with Business Today, Jonathan Brinbaum, Managing Director, Watches, Bvlgari, discusses India’s potential as a long-term growth engine for watchmaking, the brand’s retail ambitions and growing interest in women’s mechanical watches. All this and more in the latest Luxury Issue of Business Today Magazine.